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Date Posted: 7/22/2008 12:37:56 AM  Status: Live
Quiz
Course Textbook Chapter Problem
N/A N/A N/A N/A
Question Details:

1. The _______ plan shows whether the business is economically feasible or not.

  • Financial
  • Business
  • Economic
  • Marketing

2. The _________ of a venture could be that the company has experience in related

business.

  • Strength
  • Weakness
  • Opportunity
  • Threat

3. Which of the following is not a characteristic of marketing plan?

  • It should provide a strategy to accomplish the company mission
  • It should provide for the use of existing resources
  • It should be simple and short
  • It should be rigid

4. Secondary data can be obtained from all of the following sources, except:

  • Internet
  • Magazine
  • Bureau of statistics
  • Focus group

Answers:

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Date Posted: 7/23/2008 6:52:59 AM  Status: Live
Asker's Rating: None Provided    Moderator's Rating: N/A
Response:
Dear User,
 
1) The Business  plan shows whether the business is economically feasible or not.
 
2) The Threat of a venture could be that the company has experience in related business.
 
3)  Rigid is not a characteristic of marketing plan.
 
4) Secondary data can be obtained from all of the following sources, except: Focus Group .



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